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Small Business Health Insurance

Group vs. individual coverage, and what a good broker should do for you.

Small business health insurance

  • It should mean working with a broker who understands both small-business group plans and individual health insurance plans.
  • Most employers feel they need to offer something to keep and attract talented employees, but health insurance is very expensive.
  • There’s no cut-and-dry answer on when it’s best to offer health insurance versus offering other benefits instead.
  • Work with a broker who understands both markets to determine the right answer for your business.
  • Choose a broker willing to work with your employees — you have enough to do running your business without becoming the insurance expert.
  • What your broker should do:
    • Be in touch with you on a regular basis (not just at renewal time)
    • Have access to multiple health plans to find the best for you (example: access to over 800 plans including UnitedHealthcare, Anthem, Aetna, Medical Mutual, and COSI)
    • Be willing to meet with your employees to help them get the most out of their plans
    • Have innovative approaches to get your employees better coverage for sometimes less money
  • Insurance for small businesses should never be a do-it-yourself project.

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